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Beauty Counter Makeover with Trisha Tracht | Jacksonville photographer

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I guess I take a lot of things for granted.  I expect the chair I’m sitting in to hold me up.  I expect an unopened bag of cereal (that’s in date) to be fresh. I know it’s going to be hot in Florida in July.  A freshly washed towel should smell clean and fresh.  And the list goes on…..

One thing I’ve [mistakenly] taken for granted is that the beauty and hygiene products I purchase are safe.  Maybe it’s because our food is so heavily regulated.  Perhaps it’s because I’ve never thought much about it before.  But somehow I’ve been lulled into a false sense of security that the lotions, cleansers, and makeup I use are all safe.

The truth is, many popular products contain some really questionable things in them.

Things like formaldehyde.  It’s often used as a preservative in cosmetics and other products.  Formaldehyde is a known carcinogen that is also linked to asthma, neurotoxicity, and developmental toxicity.  Companies often hide it by listing the chemicals quaternium-15, DMDM hydantoin, imidazolidinyl urea, diazolidinyl urea, sodium hydroxymethylglycinate, 2-bromo-2-nitropropane-1,3 diol (Bronopol), etc. instead.  These formaldehyde-donating preservatives are often found in shampoo, body wash, and bubble bath.

Things like parabens.  (methyl-, isobutyl-, propyl- and others)  These preservatives are commonly used to prevent the growth of bacteria and mold.  Unfortunately, parabens are hormone disruptors, which means that they alter key hormone mechanisms in our bodies. Specifically, they mimic estrogen. In addition, they may trigger breast cancer. Shampoo, facial cleanser, body wash, body lotion, and foundation often contain various parabens.

Things like retinyl palmitate and retinol (vitamin A).  This nutrient may actually damage your DNA and speed up the growth of skin tumors. And we typically use it to make us look younger!  It can be found in moisturizers and anti-aging skincare products.

These are just a few of the dangerous chemicals that often hide in products we use daily.  Pretty scary.

A good friend of mine, Trisha Tracht, tipped me off to this.  Surprisingly, other countries regulate the ingredients in skin and beauty products MUCH more heavily than the United States.  While we have strict rules about food, there are very few regulations as to what goes into skin products.  Yet many chemicals are absorbed easily into our skin.

When Trisha’s first child was born, Trisha religiously checked the ingredients in the products she used on her baby. This continued as her little one grew and Trisha’s family expanded.  Now pregnant with her third child, she became curious about what’s actually in the products she uses on HERSELF.  Researchers are learning more and more about how chemicals in a mother’s system pass to her unborn child. In addition, Trisha wants to be as healthy as possible.  Making a few product changes can help tremendously.

It didn’t take long for Trisha to realize that most of the products she had in her bathroom were, in fact, NOT very safe.  So she began searching for companies that are committed to providing products that are free from harmful chemicals.  And she found out that there ARE some out there.  Trisha was referred to Beautycounter by a friend.

Beautycounter is a company that was launched by a mom in response to all of the harmful products out there. This company offers an array of products that are both safe and effective.  Trisha first began using their products as a consumer, and she soon became a distributor for them as well.  She has seen first-hand the benefits of using products that are both nontoxic and naturally flattering.

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Trisha (who is expecting her third baby very soon) had the fun idea of doing a Beautycounter makeover.  Olivia (who is also expecting) volunteered to be our model.  Trisha began by applying Tint Skin foundation in linen. She also used Touchup Skin concealer pen. Trisha set Olivia’s foundation with Mattify Skin Finishing Powder.  Olivia’s eyes were accented with Beautycounter eyeshadow in pearl and malt. Trisha applied Lengthening Mascara and finished Olivia’s look with Lip Sheer in Twig, followed by a bit of Lip Shine on top.

Here’s a BEFORE AND AFTER:

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Not only do Beautycounter cosmetics look good on Olivia……they look cute, too!  And, more importantly, we know they are safe.  :)

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And, of course, a mini photo session was in order to showcase Olivia’s new look!

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makeup:  Trisha Tracht, Beautycounter

model:  Olivia Amos

photography:  Susan Dixon Photography, LLC

If you would like to learn more about Beautycounter products, visit Trisha’s website HERE.

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